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As e-commerce continues to grow, the number of packages being shipped throughout the US increases steadily. In fact, in 2019, USPS predicted that they would deliver approximately 800 million packages between Thanksgiving and New Year’s Day. But with the large number of packages arriving on consumers doorsteps everyday, it is becoming more important than ever to stand out from the crowd. Here are some of our top tips for e-commerce packaging in 2020.
Worried that obvious branding on your packaging might increase product theft? That’s where inside print comes in. This unique printing style allows for your branding to be viewed by your customer, while hiding it from nosy neighbors. As an added bonus, this style of packaging comes with a built-in “wow” factor, as a plain brown exterior opens to reveal the unexpected branded interior.
E-commerce packages are more than just a way to get your products from point A to point B. They should spark customer interest, further your branding efforts, and provide the perfect amount of protection for your product. By utilizing these tips, you can make your packaging stand out among the millions arriving on consumer doorsteps.
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